2/24/12

Daktronics taking a pounding

Disclosure: i own stock in Brookings based Daktronics. It is down thirteen percent while the South Dakota legislature debates the future of electronic billboards in the state. David Montgomery of the Lee Newspaper (i don't own any LEE), the Rapid City Journal tells readers:
Senate Bill 157 is fiercely opposed by most West River lawmakers but has the backing of advertising companies, many East River legislators and Brookings-based digital sign manufacturer Daktronics. It passed the House Commerce and Energy Committee 9-4 Wednesday after extensive debate. The bill's supporters said Rapid City's ordinance violated state law and harmed businesses. "We're concerned with what events happened in Rapid City, because we think it would hurt our national reputation if our own state ends up prohibiting (digital billboards)," said Al Kurtenbach, chairman and co-founder of Daktronics. "I agree you've got a problem in Rapid City, but you need to take care of it through your zoning," said Rep. Spencer Hawley, D-Brookings.
There is no doubt that Rapid City is broken.

Electronic billboards: are they here to stay?

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